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21 Lessons Learned from My First Year of Blogging (Part 1)

This week marks the one-year anniversary of my first blog. Experts say blogging is very important for expanding your social media presence, which supports other marketing efforts. But I wanted to try...

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LinkedIn’s Top 5 % Most Viewed LinkedIn Profile Complaints: What’s the Big Deal?

I am not an apologist for LinkedIn, but really, people need to lighten up about LinkedIn’s recent “Top 5 (or 1) % Most Viewed LinkedIn Profile”  complaints. So many bloggers are complaining about...

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Why Eminence Building is a Must

  So you’re reading an article or web surfing. You notice a competitor being quoted or published and wonder who died and made him or her the big expert. After all, you know at least as much as that...

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Getting Your Message Out

When clients ask me to get their message out they often want me to build them a media list. But a media list alone is not going to cut it anymore, especially because the definition of media has...

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